Walt Disney Company s Management Practices - 1742 Words

The Walt Disney Company’s Management Practices When most people think of Disney they picture all the rides and the famous character Mickey Mouse. The thought of being anything but an amusement park probably never even crosses the minds of most people. The Walt Disney Company is an extremely successful and lucrative business though and not just because of their fun amusement parks. Sure at the beginning of the business in 1923, it was all about the park and cartoon studio, but now almost one hundred years later Disney owns and manages much more than that. In addition to its parks and resorts, many people do not know that Disney owns four major filming companies, including Marvel and LucasFilm (the Star Wars franchise), numerous retail stores, quite a few music and productions companies, Hulu, and television networks such as ESPN, ABC, ABC Family, Lifetime, AE, and even the History Channel! (Johnson, 2016) The Walt Disney Company’s seemingly never ending list of assets comes to an outstanding monetary value of $90.2 billion. And according to Forbes.com, Disney brings in a profit of about $9.08 billion every single year! (Forbes, 2016). Based on those numbers alone and not even taking into consideration their numerous awards for performance and achievement, the Disney Company is clearing doing something right since they are so successful. The something right they are doing comes from their business model and management principles that they have set in place for the almostShow MoreRelatedThe Walt Disney Company Analysis873 Words   |  4 Pages â€Å"The Walt Disney Company is a leading diversified international family entertainment and media enterprise with five business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media.† (The walt disney, n.d.) 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