Mcdonald vs Burger King Compare and Contrast Essay

Outline I) Intro/Hook Thesis control Although McDonalds and Burger great power argon similar they have evident differences in their ad models, food and their commitment with the community. II) *Topic sentence 1 McDonalds and Burger King invest a lot of m championy in their advertisements. A) severalize 1 Golden arches, Ronald McDonald, macroscopic Mac, extra cheese and the cuckoo who get on Burger King. III) *Topic sentence 2 Their food seems to be the very(prenominal), and it isnt. A) establish 1 McDonalds hamburger weighs less than Burger Kings.B) proof 2 Burger Kings beef are 100% pure and they flame-boils their burgers, small-arm McDonalds hot up their beef. C) Evidence 3 McDonalds cost meagerly less than Burger King. IV) *Topic Sentence 3 Their commitment with the community is different. A) Evidence 1 McDonalds has House Charities and they give international millions of dollars in scholarship, composition Burger Kings commitment is to provide heavy service and products to their clients. V) termination McDonalds vs. Burger King We see things not as they are, but as we are conditioned to see them Gandalf. Far from what we imagined, McDonalds and Burger King have huge differences.Most race perceive them just as the same fast food eating house with different names. For this reason, they create debates on which one of them is the superior restaurant (Jeffreys blog, 2012, BK vs MC). Although, they have similarities, their differences become undeniable when we analyze deeply their advertising models, their food and their commitment to the community. An advertising model is the set of techniques that the companies use to ring public attention to their products. Two of the best fast food restaurants in the world, McDonalds and Burger King, invest a lot of money n their advertisements. patronage this, its quite remarkable that McDonalds is smarter. Whenever we hear golden arches, Ronald McDonald, Big Mac, or extra cheese we think about McDonald s. In contrast, what do we think about when we hear Burger King? Maybe some guy that appear in their commercials, but besides that, there is nothing ball over about the advertising their use. Their food seems to be the same, but it isnt. On one hand, McDonalds hamburger weighs less and has only 9g of total fat, while Burger Kings hamburger has 12g and they have a saltier taste.On the other hand, Burger Kings beef are 100% pure and they flame-boils their burgers, while McDonalds fries their beef. Thats why they taste different. Concern at cost, McDonalds unbiased burger is lower at $0. 89 while Burger Kings has their unsubdivided burger at $0. 99. Their commitment to the community is similarly different. McDonalds has House Charities since 1974, where they serve up thousands of parents stay by their sick childrens side. In addition, they give away millions of dollars in scholarship to wait on people who cant render college. On the other hand, Burger Kings has some scholar prog ram, which wait on poor families.However, their strong commitment is to provide good service and products to their clients and to fabricate every Burger King restaurant a place where people get laid to go everyday. Even though McDonalds and Burger King are really similar, they are also really different. They both try to have good advertising but McDonalds is, most of the time, ahead. Their food seems to have the same condiments, but again, they are far away to be the same. They appear as the two most famous fast food restaurants around the world, but each one of them has their own techniques and secrets to be outstanding.McDonalds, besides the service they offer, they help the community, and Burger Kings restaurants are commitment to be the best with their clients. Yes, they are fast food chains, they are famous, they are similar but they also have huge differences in their food, advertisement, and the way they help the community. Reference (Jeffreys blog, 2012, BK vs MC). http/ /sites. cdnis. edu. hk/students/043135/2012/01/24/burger-king-vs-mcdonalds/ http//www. burgerlad. com/2013/01/mcdonalds-limited-edition-big-tasty_4872. html http//www. thesaleslion. com/reasons-mcdonalds-crushes-beats-burger-king-year/